The evidence you collect will shape your research paper tremendously. You will have to decide what evidence is appropriate for your audience, purpose, and thesis. To help you make this decision, consider what kind of appeal you are making to your audience—logical, emotional, or ethical. Click on the tabs below for more information.
You appeal to the reader’s intellect through factual or objective evidence.
You appeal to the reader’s feelings and their heart.
You appeal to the reader’s sense of justice, fair play or trust. The writer is seen to have authority regarding what they are writing about.
You appeal to the reader’s intellect through factual or objective evidence.
You appeal to the reader’s feelings and their heart.
You appeal to the reader’s sense of justice, fair play or trust. The writer is seen to have authority regarding what they are writing about.